IMCAS World Congress 2025
Program

Objectives: Social media is no longer “optional” for your practice – it’s essential!

The problem is, most physicians are too busy performing procedures to figure out what to post, when to post, and how to get their content seen.

In this must-see session, Dr. Steven Dayan and Jon Jacques will reveal proven strategies to help you build a powerful social media presence, even if you aren’t tech savvy or comfortable speaking on camera. As long as you are knowledgeable and love what you do, these techniques will enable you to get your message out to the masses.

Introduction: Dr. Steven Dayan is a facial plastic surgeon, University of Illinois professor, and researcher who has published over 200 articles in medical journals and authored 6 books. He is a NY Times and USA TODAY Best Selling Author.

Jon Jacques is a Social Media Expert who has been featured by The Ellen Show, BuzzFeed & Entrepreneur Magazine, and worked with Logan Paul, Sly Stallone, Chris Hemsworth & Billie Eilish. He has helped 4,000+ aesthetic practitioners build “celebrity brands” and scale their practices via social media. Jon’s clients have generated Billions of views and over $250M in sales.

Conclusion: Join this workshop to discover:

1) Powerful tactics to “cut through the noise” on social media and ethically position yourself as the go-to practitioner in your market!

2) Proven shortcuts to create 30 days’ worth of content in a single sitting.

3) The secret to attracting “premium patients” and generating a consistent flow of appointments via Instagram!

Disclosures

Did you receive any funding to support your research for this TOPIC?
No

Were you provided with any honoraria, payment or other compensation for your work on this study?
No

Do you have any financial relationship with any entity which may closely compete with the medications, materials or instruments covered by your study?
No

Do you own or have you applied for any patents in conjunction with the instruments, medications or materials discussed in your study?
No

This work was not supported by any direct or non direct funding. It is under the author's own responsability